Thursday, April 30, 2009

My business goals & action

This post is a summary of my business goals and actions based on Cash in a Flash.

In one of my other posts I talked about our goal of creating an exercise DVD for moms and their kids. The DVD will be something moms can do at home and incorporate their children into the workout. Because our passion is both family and health & fitness we want to make this more than just a DVD.

We plan to create an online community where moms can learn about health and fitness through additional resources. At this time we are working on the filming of the DVD and plan to have it available by the end of June.

Our website is also under construction. This idea was a 'low hanging fruit' for us. My husband has the knowledge of the exercise portion and I am a mom of small children so I understand what moms are looking for.

It is something we felt we could put together fairly quickly and something that would fill a need in the marketplace.

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